Personalisation for the people

Data enrichment and intelligence solutions that bring you closer to your customers.

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Data that empowers

At Finch, we bring together the best of human and machine learning intelligence to help businesses create better products, decisions and individualised experiences that scale.

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Data that
is intelligent

Our AIML platform transforms raw transactions into actionable insights, for millions of customers and merchants across Australia.

4.2b Transactions enriched
to date
10m End customers
95% Enrichment
1.5m Merchants in proprietary
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Data moves in real-time

So can you

Data that opens up new opportunities

Our Intelligence API captures real-time customer behaviour and trends, helping you make fast product and business decisions by opening up new opportunities as they happen.


Your open banking data intelligence partner

We are proud to partner with Australia's leading Open Banking Platforms to deliver financial personalisation for all Australians. Our fully compliant and CDR-ready API helps Accredited Data Recipients gain a deeper understanding of a customer's financial behaviours to provide tailored and competitive financial products and services.

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Our Products

One API, endless data possibilities.
A single integration that scales with every step of your data journey.


Turn raw transaction data into clean and categorised merchant information with our powerful AI.

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Convert enriched data into sophisticated insights with out-of-the-box AIML tools to help you understand customer financial behaviours in real-time.

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Real-time consumer, industry and merchant insights to power data-driven decisions across sales, business and operations.

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Our Solutions

Helping you bring personalised data solutions to life

Financial wellness

Real-time financial insights to help customers achieve financial goals

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Build better lending models and approve more loans in less time

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Deliver seamless real-time rewards online and in-store in seconds

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Increase sales and engagement with real-time performance insights

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Our partners say


Through advanced retail analytics, we can learn even more about where and when Australians spend their money, and their purchasing preferences.