Accelerate your speed to market and reduce costs with our powerful range of out-of-the-box AIML analytics tools.

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About Finch

Finch is an independent data intelligence platform powering personalisation across Australia.


Building and training machine learning algorithms takes time and high volumes of training data, often adding months of development time when speed to market is crucial.


Finch offers a powerful range of out-of-the-box AIML tools trained on over 4.5 billion customer transactions. We help you create sophisticated, data-led products without having to maintain complex algorithms and databases.

Bill Analyser

Detect fixed and variable bills and predict recurring bills

Income Assessment

Detect fixed and variable income sources and predict recurring income

Fee Saver

Detect over 30+ bank, credit card, and loan fees and predict upcoming fees

Coming soon

Credit decisioning
Card Controls
Campaign Rewards

Our AIML models are trained on:

  • $40b+ Transaction value
  • 200m+ New transactions a month
  • 10m+ Behavioural profiles

Plug and play AIML. No data science experience required

The complete toolkit

A single API integration to access our entire range of data intelligence tools

Merchant Name



Logo & Website

Income Verification

Fee Saver

Bill Analyser

Reward Spending

Consumer spending

Retail anaytics

Industry insights

Customer Profiling

What our clients are building with Enrichment

Financial Wellness

Use Enrichment in your PFM app to deliver beautiful UI and help customers better understand their spending behaviours.

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Use Enrichment for advanced income and expense categorisation for real-time risk assessment.

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Simple, Secure, Flexible

Cutting edge AIML intelligence with privacy and security at its core.


Our ASAE-3150 assurance report covers all of the Schedule 2 security requirements, including over 24 prescribed security controls under CDR such as multi-factor authentication, firewalls, protections against malware and data leakage, user access and systems monitoring.

Secure Environment

Our physical infrastructure is hosted and managed on Sydney-based servers in ISO 27001, SOC 1 & SOC 2, and PCI Level 1 certified data centres.

Data Encryption

Customer data enters through our REST APIs (using HTTPS) and encrypted-in-transit using the SSL/TLS protocol. Data at rest is encrypted using 256-bit Advanced Encryption Standard (AES-256).

Firewalls & Restricted Access

Firewalls are utilised to restrict access to systems from both external networks and internal systems. Administrative access within our systems and to customer data is restricted and requires physical multi-factor authentication keys and strong password controls.

Why Finch

Best in class enrichment

Our powerful enrichment engine uses the latest data modelling methodologies, tested against hundreds of millions of new transactions every month to continuously improve its accuracy.

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Data personalisation experts

With deep experience in CX, financial analysis and data engineering, we spend time understanding your data challenges to help you get the most out of your data

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Plug and play AIML analytics

Accelerate speed to market by leveraging our machine learning algorithms trained on over $30 billion worth of transaction data and behavioural patterns.

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Consumer and retail intelligence

Our intelligence reports provide real-time consumer and retail insights that power data-driven decisions across sales, business and operations.

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